Business Development Associate (EdTech & Career Focus – Synigital / Pritual)
(Entry-level / fresher with social media awareness and communication skills)
🎯 Objective:
Drive lead generation, partnerships, and enrolments for online courses, career programs, and mentorship offerings across Synigital and Pritual.
🧩 Key Responsibilities:
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Research colleges, institutions, online learning platforms, and jobseeker communities.
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Identify and reach out to potential students, learners, and partners.
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Manage outreach via LinkedIn, Instagram, WhatsApp, and email.
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Build and maintain lead pipelines of students and professionals.
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Coordinate demo sessions, webinars, or mentorship calls.
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Prepare and share proposal or offer templates for online courses.
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Track conversion metrics and report enrolment progress.
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Gather student/partner feedback for marketing and improvement.
🗓️ Daily Tasks:
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Contact 20–30 potential students or partners.
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Follow-up with past inquiries via WhatsApp/email.
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Post or share 1–2 daily social media updates (LinkedIn/Instagram).
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Update CRM or Google Sheet with lead stage.
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Coordinate schedules for counselling calls or webinars.
🧠 Skills & Tools:
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Fluent communication in English (and Hindi if India-focused).
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Comfortable with LinkedIn, Instagram, Google Sheets, WhatsApp Business.
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Creative writing for short messages and posts.
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Enthusiasm to learn marketing automation and CRM tools.
🧭 Common Traits Across All Roles
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Proactive, self-motivated, and willing to learn new skills fast.
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Comfortable working remotely or hybrid.
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Strong communication and follow-up discipline.
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Ready to work across multiple brands (CMYCK, Synigital, Pritual).
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Can multitask between corporate clients, students, and partners.
💰 Compensation Model
| Component | Description |
|---|---|
| Fixed Stipend | ₹10–15K/month (India-based) |
| Performance Bonus | ₹200–₹300 per qualified lead or 2–3% per closed deal |
| Certification & Training_ | Access to internal courses / LinkedIn Learning |
| Recognition | “Growth Star of the Month” award, performance certificate |